Referrer Analytics

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Track & store where users come from for enhanced reporting in Google Analytics, on-site statistics, conversion tracking & more.

Author:Ben Marshall (profile at wordpress.org)
WordPress version required:5.2
WordPress version tested:5.5.14
Plugin version:2.0.1
Added to WordPress repository:13-07-2020
Last updated:10-09-2020
Warning! This plugin has not been updated in over 2 years. It may no longer be maintained or supported and may have compatibility issues when used with more recent versions of WordPress.
Rating, %:0
Rated by:0
Plugin URI:https://benmarshall.me/referrer-analytics
Total downloads:1 111
Active installs:70+
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A powerful site referrer analytics plugin. Get insights into types of referring traffic, automated GA campaign URLs, and useful tracking data for advanced reporting, conversation tracking, and 3rd-party integration.

On-site Reporting & Statistics

A powerful tool that allows owners to gain valuable insights into referring traffic. View on-site reporting and statistics with interactive visual graphs and detailed logging including:

  • GDPR & CCPA compliant
  • Date & time users were referred
  • IP addresses of referred users & their geolocation
  • Types of referring traffic: organic, bots, referral, etc.
  • Human-readable referrers (ex. Google, Facebook, etc.)
  • Referred destination URLs & top landing pages from referrers
  • Toplists of referrers, types of referrers, popular landing pages & more
  • Helpful recommendations to block known malicious referrers

Automated Google Analytics Integration

Automatically track Google Analytics campaign data via automated URLs from referring sources — no need to manually generate campaign URLs!

Here’s how it works:

  1. User visits the site from a referring URL like Google
  2. It retrieves & parses the referrers info
  3. Smart redirect with UTM parameters added (i.e. utm_source, utm_medium and utm_campaign)

When cookies are enabled, last known UTM values and referrer info is stored and can be accessed for advanced reporting, conversion tracking, etc.


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