Generate high-quality real estate listing descriptions directly within the WordPress editor using artificial intelligence.
ImmobiliareAI is an AI-powered WordPress plugin that helps real estate professionals and agencies create high-quality real estate (immobiliare) property descriptions in seconds.
Just enter a few property details into a simple form, and the plugin uses advanced language models (via OpenAI) to write a compelling listing—directly in the block editor.
Whether you’re a real estate agent, property manager, or agency, you’ll save time while improving the quality and consistency of your listings.
Watch a 1-minute demo on YouTube
Key Features
- ???? AI-generated content tailored to your property’s features
- ✍️ Gutenberg integration – works directly in the WordPress editor
- ???? Structured form inputs for fast and accurate description building
- ???? Supports both OpenAI personal keys and commercial license keys
- ???? Language auto-detect (IT/EN) based on site language.
- ????️ Safe, secure, and lightweight – no bloat or tracking
Ideal for professionals who want to streamline publishing, improve SEO, and never write another boring listing again.
License
This plugin is released under the GPL-2.0-or-later license. See LICENSE.txt for full details.
External services
This plugin connects to external AI services to generate property descriptions.
-
OpenAI API – https://api.openai.com
Used when a user enters their personal OpenAI key. The plugin sends the structured description prompt to the OpenAI API to generate a real estate description.
Only the prompt data entered by the user is sent.
Terms of service: https://openai.com/terms
Privacy policy: https://openai.com/privacy
-
AI Property Describer API – https://ai-property-describer.vercel.app
This is a custom API used when a commercial license key is provided (instead of a personal OpenAI key). The same prompt data is sent securely to this service for AI-based description generation.
The backend is managed by the plugin author.
Terms of service: https://immobiliareai.org/terms
Privacy policy: https://immobiliareai.org/privacy
Screenshots
Open the editor: the ImmobiliareAI panel appears automatically.
Fill the property form
Generate description (IT)
Generate description (EN)
Before vs After in the editor
Modify the generated description
Do I need an OpenAI API key to use the plugin?
No. You can use your own OpenAI key (free or paid), or a commercial license key provided by the plugin author.
Is the generated content unique?
Yes. Each description is created dynamically using AI and your property data. You’re free to edit or adapt it to fit your brand.
Does it support custom post types?
Not yet. Support for custom post types is planned in a future update.
ChangeLog
1.3.0
- UX: reorganized the ImmobiliareAI metabox (fields grouped more logically and new full-width “Extra details” textarea).
- Brief: added a dedicated “Extra details: your brief for the AI” field with a 300-character limit and live character counter.
- Input validation: added length limits for Area and numeric-only constraints for Surface and Bathrooms to avoid invalid or excessive values.
- Prompt: updated the AI prompt logic to better use structured form data plus the optional brief, while keeping descriptions around 300 words.
1.2.5
- Compatibility: tested with WordPress 6.8.
- Documentation: revised short description; unified language note (auto-detect IT/EN); clarified FAQ on OpenAI key vs license.
- Screenshots: updated titles and order (auto panel, form, generate IT, generate EN, Before/After, modify generated descriptions).
- “External services” section refined.
- No functional code changes.
1.2.4
- Added automatic language detection based on WordPress language setting (Italian / English)
- Cleaned up debug logs and removed console output
1.2.3
- Improved code compliance with WordPress.org plugin guidelines.
- Escaped all attribute and JS values for improved security.
- Removed obsolete plugin textdomain loader.
- Cleaned up plugin header and removed duplicate fields.
- Minor logic refactor for locale detection.
1.2.2
- Added missing “Requires” headers to plugin file.
- Documented use of third-party services (OpenAI and custom API).
- Added
ABSPATH check to prevent direct access.
- Removed
load_plugin_textdomain() (not needed on WordPress.org).
- Added
immobi_ prefix to all hooks, functions, and options.
- Minor frontend fix in admin.js (AJAX action renamed).
- Improved form usability by converting several text fields to select dropdowns.
1.2.1
- Improved security: all form data is now sanitized and verified.
- Added nonce verification for AJAX requests.
- Fixed Plugin Checker warnings related to
$_POST handling and escaping.
1.2
- Added automatic language detection based on the site’s language (Italian and English supported).
- Minor improvements to translations and backend UI.
1.1
- Added support for personal OpenAI keys (free usage).
- Improved form layout and editor integration.
- Minor bug fixes and enhancements.
1.0
- Initial release with commercial license support.
