IfSo Dynamic Content

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Show different content to different people. Simple dynamic content plugin.

Author:If So Plugin (profile at wordpress.org)
WordPress version required:4.0.1
WordPress version tested:5.9
Plugin version:1.5.5.1
Added to WordPress repository:23-03-2017
Last updated:26-01-2022
Rating, %:94
Rated by:50
Plugin URI:http://www.if-so.com/
Total downloads:66 127
Active installs:5 000+
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Personalize any content! Add or replace content according to the visitor’s profile or interaction with the site.

No coding required!

Select a condition >> Set a version of content to be displayed if it is met.

Watch a short video (1:36):

WHY IF-SO?

  • Simple to use – No coding is required
  • Works with any page builder
  • 100% compatible with all caching plugins (no need to disable the cache)
  • A simple way to improve engagement and conversion rates
  • New! Conditional Gutenberg Blocks and Elementor Widgets

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HOW IT WORKS

All page builder users:

  1. Create a trigger
  2. Select a condition and set the personalized content version
  3. Optional – create more dynamic versions and set the default content
  4. Paste the shortcode wherever you want to display the content
    Every time a page with the shortcode is loaded, one of the content versions will be displayed accordingly.

Learn more >>

Gutenberg and Elementor users

  1. Select the block or element
  2. On the side menu, select the condition to display the block/element

– More about conditional Elementor Elements >>
– More about conditional Gutenberg Blocks >>

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WHICH CONDITIONS CAN BE SET WITH IF-SO?

If-So offers a wide range of conditions. Here are examples of our most implemented conditions.

Most popular

  1. Geolocation – Show location-based content (examples >>)
  2. Google Ads – Show content based on the user’s search term on Google Ads or related to the Facebook Ad the user was referred from (examples >>)
  3. UTM Parameters – Show dynamic content based on UTM parameters or other query strings (examples >>)

More usage examples >>

Geolocation

  • City
  • State
  • Country
  • Continent
  • Time zone

User Behavior

  • Browser Language
  • Returning Visitor (pro)
  • Device Type
  • Logged-in User
  • Days Since User Registration (pro)
  • Pages Visited (pro)
  • Referral Source (pro)
  • Browser Type (pro)
  • Operating System (pro)
  • Number of Version Views (pro)

Date & Time

  • Start & End Date (pro)
  • Schedule (pro)
  • Day of the Month (pro)

Marketing & Advertising

  • Dynamic Link (pro)
  • Page URL (pro)
  • UTM Parameters (pro)
  • Google Ads / Facebook Ads (pro)

WooCommerce

  • Products in the Cart (pro)
  • Products Purchased (pro)
  • Units in Stock (pro)
  • Total Spent (pro)
  • Average Order Value (pro)
  • Customer Details (pro)

Integrations (pro)

  • WooCommerce Subscriptions
  • WooCommerce Memberships
  • MemberPress
  • WishList Member
  • WP Job Manager
  • LearDash
  • Easy Digital Downloads
  • AffiliateWP
  • Weglot

All conditions >>

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Built-in stats

Get clear insights into your content performance! See real-time results with a built-in analytics system – how many times each version was displayed and how it affected the conversion rate.

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THE EXTRA OPTIONS THAT MADE If-So THE #1 PERSONALIZATION PLUGIN

If-So is more than just an If-Then personalization solution. We consistently add new features so that no matter what your need is, you will be able to achieve it with If-So.

Audiences (segments)
Assign users into predefined audiences based on the user’s interaction with the site and then show content based on the user’s audience.
Learn more >>

User self-selection form:
Allow users to select the content they will see by assigning themselves to an audience (segment).
Learn more >>

Conditional pop-ups
Create pop-ups that will be displayed based on any If-So condition.
Learn more >>

Custom user profile fields (for logged-in users)
Create a new field in the user’s profile, assign a value to that field, and show content based on the value.
Learn more >>

Dynamic content from CSV
Create and manage thousands of dynamic content versions directly from a CSV file.
Learn more >>

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DYNAMIC KEYWORD INSERTION (DKI)

The Dynamic Keyword Insertion (DKI) option allows you to display values using shortcodes:
* The user’s location: country, state, city, or continent
* A value of a query string parameter
* The user name
* An event time – calculated according to the user time zone

And more… for all DKI shortcodes >>

Examples for Dynamic Keyword Insertion shortcodes:

User’s Country
Display the user’s location: country, city, state, continent, or time zone.

[ifsoDKI type='geo' show='country']

More Geolocation DKI shortcode options >>

Query String DKI
Display the value of any query string.

[ifsoDKI type="querystring" parameter="YOUR-PARAMETER" fallback="Your default value (optional)"]

More Geolocation DKI shortcode options >>

Auto-Local Time Display
Show an event time calculated according to the user’s time zone.

[ifsoDKI type='time' show='user-geo-timezone-sensitive' time='04/25/2022 08:00' format='n/j/o, G:i']

More Geolocation DKI shortcode options >>


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